Get review case study - 2022

A web platform to help the product design aspirants to get feedback on their work/case studies

Role

UI/UX Designer

Industry

EdTech

Tools

Figma, Notion

Duration

3 weeks

Project type

A Web-based SaaS application

Taget Audience

Product design aspirants

Why Reviewing Design Work is So Complex

  • The process lacks a specific structure.

  • There's no convenient system in place for reviewers to assess work according to their own schedules.

  • Securing one-on-one time with industry experts proves to be difficult.

  • Moreover, mentees often switch mentors or disengage, which can demotivate mentors and diminish their involvement.

Design Process

Project Breakdown

Our Motivation

We undertook this case study because, as new product design aspirants, we ourselves were navigating the challenges of receiving precise and constructive feedback on our work. Recognizing this gap, we saw an opportunity to create a solution and decided to collaborate on this project.

Team members:
Nishi: I took the lead on UI and visuals, transforming our concepts into user-friendly designs, and provided support on the UX aspects.
Divya: She concentrated on the UX work, focusing on enhancing our project's usability and user-centric elements.

Together, we aimed to develop a system to make design feedback more accessible and effective for designers like us.

The Gap: Realities of Case Study Creation

We have conducted an in-depth analysis of the case study creation process, detailing each step involved. Ideally, a designer would utilize online resources and some external guidance to complete their case study. Yet, the actual experience often differs. Below, we compare the expected scenario with the real-life challenges that product design aspirants face when creating case studies for their portfolios.

Expectations VS Reality 👇

Hearing Directly from the Field: What Newcomers and Experts Are Saying

  • 7 product design professionals were interviewed

  • 3 were newcomers looking for their first job in the field

  • And 4 were accomplished designers who had previously established themselves in the domain

The goal of the interview was to learn what helped the designers break into the design field, which could benefit freshers who are struggling to break into the field.

Some Snippets from the Interviews

“Shared case studies with people in the industry for feedback. I used to connect to several people on LinkedIn. And would ask them for feedback as well. That helped me to great extent”

Mayank, Product Designer

“Finding a mentor was a game-changer for me. Having someone experienced to guide you, challenge your decisions, and provide insights into the industry can accelerate your growth tremendously.” Tom, Recently Established Designer

Neena, Product Designer

“Because I am a beginner- i did not understand where to start at. Portfolio making wasn’t easy, drew out inspiration from other case studies. once first case study was done other case studies became easy. more exposure is needed, get feedback from peers and senior designers will be helpful working backwards took some time talking to mentor helps in finding the loopholes”.

Rohit, Aspirant

“When I iterate I do not understand what to keep and what not to keep. I take more time than expected ending up thinking if this piece of work is worth putting out”.

Kalyani, Aspirant

Insights: A Call for Mentorship and Community in Design

User Persona: Understanding the Aspiring Designer

Value Proposition Canvas: Aligning Solutions to Designer Aspirations

Mapping the Experience: Tracing the Designer's Journey

Addressing the Feedback Gap: How Can We Make It More Impactful?

HOW MIGHT WE help product aspirants receive constructive feedback which can help with their case studies💡

Market Analysis: Where Current Platforms Fall Short

Dribble, Behance:
  • Primarily focuses on UI case studies.

  • Lacks a standardized method for feedback.

LinkedIn, Facebook, Instagram:
  • People are more reachable on these platforms.

  • Typically, slow response times.

  • Time-consuming to establish connections.

  • Serves as an alternative method for getting a feedback.

Feedback from Industry Experts:
  • Often used to get more people to join their cohort or followers

  • The feedback is mostly overarching and not that actionable

ADPList:
  • Primarily for reviewing portfolios as a whole rather than detailed case studies.

  • Feedback is sometimes vague or unclear.

  • Feedback depends heavily on single conversations, as mentors are often busy and unavailable for follow-up sessions. This necessitates finding a new mentor for further guidance, complicating the process of systematically tracking and recording feedback.

Cohorts and Mentorship Programs:
  • Requires substantial time and commitment.

  • Not accessible on-demand, which restricts flexibility.

  • Due to the large number of students in each cohort, one-on-one sessions are limited and brief.

  • Additionally, mentorship programs can be quite expensive.

Introducing a Better Way: Streamlining the Feedback Process

Upload a new case study for review

Give a detailed explanation while requesting the review

Customize it to request the suitable reviewers

Receive the detailed feedback from the reviewer

The reviewer can highlight a particular section in the case study

Make an informed decision before sending the request review

Access to the status of your case study

Reviewers can see the review requests received by them

Rethinking the Norm: Crafting Standards for Design Reviews

  • Standardize the case study review system

  • A system that brings designers at different levels of career together to help each other.

  • Aspirants get to learn from seniors & peers through constructive feedback specifically on case studies

  • Peers & seniors get to make good use of their knowledge of the subject and practise leadership

Introducing a New Toolkit: Empowering Designers to Track, Enhance, and Finalize Their Case Studies

  • Upload Your Case Study: Begin by submitting your case study to the platform.

  • Publish for Review: Make your case study available to receive insights and evaluations.

  • Receive Detailed Feedback and Ratings: Obtain comprehensive reviews and ratings to understand how your work measures up.

  • Track Your Progress: Monitor your growth and improvements over time using the platform’s tracking features.

  • Access Curated Resources: Leverage a collection of carefully selected resources that can aid in further development of your skills and knowledge.

User's Role in the Feedback Ecosystem:
From Submission to Improvement

Users can get feedback for their case study
  • As a user, I want to upload my case study so that I can receive feedback on it

  • As a user, I want to request feedback(1-1 call, audio, video, detailed document) so that it helps me with iteration and identifying improvement areas

  • As a user, I want to get notified of every feedback so that I can keep a track of the comments received

  • As a user, I want to comment on other case studies so that I could share my thoughts

Review a case study & submit the review
  • As a user, I want to review the case study so that I could share my insights and help the aspirant to improvise

Submit the review
  • As a user, I want to submit my review through audio

  • As a user i want to submit my review through video

  • As a user, I want to submit my review through a detailed report

  • As a user, I want to submit my review through 1-1 call

Access curated resources
  • As a user, I want to get categorized references for my case study so that I can tailor my project according to the relevant domain

Aspirant’s Profile
  • As a user, I want to create my profile as an aspirant so that I can give some background information about myself

Reviewer Profile
  • As a user, I want to create my profile as a reviewer so that I can give some background information about myself

Track my growth
  • As a user, I want to see the status of my case studies so that I can gauge my progress (uploaded/requested for review/under review/complete comments/approved)

Feedback format
  • As a user, I want to standardize the feedback format so that it's relevant and holistic to the aspirant

From Ideas to Interfaces - Aspirant's view

From Ideas to Interfaces - Reviewer's view

Defining the Visual Language

Constraints of the Solution

  • How to encourage reviewers to give feedback?

  • How to ensure the quality of the feedback?

Features for Future Scope

  • Detailed subscription plans

  • 1-1 calls as an add-on feature

  • Bookmarking the references

  • Discussion Forums amongst peers

  • Templates for beginners

  • Direct Messaging

Insights Gained: Key Learnings from the Project

  • Design is an iterative process, and it can be challenging to resist the urge to perfect every detail initially. Instead, we need to embrace rapid iterations and agile methodologies, allowing user feedback to guide our refinements.

Copyright 2024 by Nishi Dalvi

Get review case study - 2022

A web platform to help the product design aspirants to get feedback on their work/case studies

Role

UI/UX Designer

Industry

Edtech

Tools

Figma, Notion

Duration

3 weeks

Project type

A Web-based SaaS application

Taget Audience

Product design aspirants

Why Reviewing Design Work is So Complex

  • The process lacks a specific structure.

  • There's no convenient system in place for reviewers to assess work according to their own schedules.

  • Securing one-on-one time with industry experts proves to be difficult.

  • Moreover, mentees often switch mentors or disengage, which can demotivate mentors and diminish their involvement.

Design Process

Project Breakdown

Our Motivation

We undertook this case study because, as new product design aspirants, we ourselves were navigating the challenges of receiving precise and constructive feedback on our work. Recognizing this gap, we saw an opportunity to create a solution and decided to collaborate on this project.

Team members:
Nishi: I took the lead on UI and visuals, transforming our concepts into user-friendly designs, and provided support on the UX aspects.
Divya: She concentrated on the UX work, focusing on enhancing our project's usability and user-centric elements.

Together, we aimed to develop a system to make design feedback more accessible and effective for designers like us.

The Gap: Realities of Case Study Creation

We have conducted an in-depth analysis of the case study creation process, detailing each step involved. Ideally, a designer would utilize online resources and some external guidance to complete their case study. Yet, the actual experience often differs. Below, we compare the expected scenario with the real-life challenges that product design aspirants face when creating case studies for their portfolios.

Expectations VS Reality 👇

Hearing Directly from the Field: What Newcomers and Experts Are Saying

  • 7 product design professionals were interviewed

  • 3 were newcomers looking for their first job in the field

  • And 4 were accomplished designers who had previously established themselves in the domain

The goal of the interview was to learn what helped the designers break into the design field, which could benefit freshers who are struggling to break into the field.

Some Snippets from the Interviews

“Shared case studies with people in the industry for feedback. I used to connect to several people on LinkedIn. And would ask them for feedback as well. That helped me to great extent”

Mayank, Product Designer

“Finding a mentor was a game-changer for me. Having someone experienced to guide you, challenge your decisions, and provide insights into the industry can accelerate your growth tremendously.” Neena, Product Designer

“Because I am a beginner- i did not understand where to start at. Portfolio making wasn’t easy, drew out inspiration from other case studies. once first case study was done other case studies became easy. more exposure is needed, get feedback from peers and senior designers will be helpful working backwards took some time talking to mentor helps in finding the loopholes”.

Rohit, Aspirant

“When I iterate I do not understand what to keep and what not to keep. I take more time than expected ending up thinking if this piece of work is worth putting out”.

Kalyani, Aspirant

Insights: A Call for Mentorship and Community in Design

User Persona: Understanding the Aspiring Designer

Value Proposition Canvas: Aligning Solutions to Designer Aspirations

Mapping the Experience: Tracing the Designer's Journey

Addressing the Feedback Gap: How Can We Make It More Impactful?

HOW MIGHT WE help product aspirants receive constructive feedback which can help with their case studies💡

Market Analysis: Where Current Platforms Fall Short

Dribble, Behance:
  • Primarily focuses on UI case studies.

  • Lacks a standardized method for feedback.

LinkedIn, Facebook, Instagram:
  • People are more reachable on these platforms.

  • Typically, slow response times.

  • Time-consuming to establish connections.

  • Serves as an alternative method for getting a feedback.

Feedback from Industry Experts:
  • Often used to get more people to join their cohort or followers

  • The feedback is mostly overarching and not that actionable

ADPList:
  • Primarily for reviewing portfolios as a whole rather than detailed case studies.

  • Feedback is sometimes vague or unclear.

  • Feedback depends heavily on single conversations, as mentors are often busy and unavailable for follow-up sessions. This necessitates finding a new mentor for further guidance, complicating the process of systematically tracking and recording feedback.

Cohorts and Mentorship Programs:
  • Requires substantial time and commitment.

  • Not accessible on-demand, which restricts flexibility.

  • Due to the large number of students in each cohort, one-on-one sessions are limited and brief.

  • Additionally, mentorship programs can be quite expensive.

Introducing a Better Way: Streamlining the Feedback Process

Upload a new case study for review

Give a detailed explanation while requesting the review

Customize it to request the suitable reviewers

Receive the detailed feedback from the reviewer

The reviewer can highlight a particular section in the case study

Make an informed decision before sending the request review

Access to the status of your case study

Reviewers can see the review requests received by them

Rethinking the Norm: Crafting Standards for Design Reviews

  • Standardize the case study review system

  • A system that brings designers at different levels of career together to help each other.

  • Aspirants get to learn from seniors & peers through constructive feedback specifically on case studies

  • Peers & seniors get to make good use of their knowledge of the subject and practise leadership

Introducing a New Toolkit: Empowering Designers to Track, Enhance, and Finalize Their Case Studies

  • Upload Your Case Study: Begin by submitting your case study to the platform.

  • Publish for Review: Make your case study available to receive insights and evaluations.

  • Receive Detailed Feedback and Ratings: Obtain comprehensive reviews and ratings to understand how your work measures up.

  • Track Your Progress: Monitor your growth and improvements over time using the platform’s tracking features.

  • Access Curated Resources: Leverage a collection of carefully selected resources that can aid in further development of your skills and knowledge.

User's Role in the Feedback Ecosystem:
From Submission to Improvement

Users can get feedback for their case study
  • As a user, I want to upload my case study so that I can receive feedback on it

  • As a user, I want to request feedback(1-1 call, audio, video, detailed document) so that it helps me with iteration and identifying improvement areas

  • As a user, I want to get notified of every feedback so that I can keep a track of the comments received

  • As a user, I want to comment on other case studies so that I could share my thoughts

Review a case study & submit the review
  • As a user, I want to review the case study so that I could share my insights and help the aspirant to improvise

Submit the review
  • As a user, I want to submit my review through audio

  • As a user i want to submit my review through video

  • As a user, I want to submit my review through a detailed report

  • As a user, I want to submit my review through 1-1 call

Access curated resources
  • As a user, I want to get categorized references for my case study so that I can tailor my project according to the relevant domain

Aspirant’s Profile
  • As a user, I want to create my profile as an aspirant so that I can give some background information about myself

Reviewer Profile
  • As a user, I want to create my profile as a reviewer so that I can give some background information about myself

Track my growth
  • As a user, I want to see the status of my case studies so that I can gauge my progress (uploaded/requested for review/under review/complete comments/approved)

Feedback format
  • As a user, I want to standardize the feedback format so that it's relevant and holistic to the aspirant

From Ideas to Interfaces - Aspirant's view

Defining the Visual Language

Constraints of the Solution

  • How to encourage reviewers to give feedback?

  • How to ensure the quality of the feedback?

Features for Future Scope

  • Detailed subscription plans

  • 1-1 calls as an add-on feature

  • Bookmarking the references

  • Discussion Forums amongst peers

  • Templates for beginners

  • Direct Messaging

Insights Gained: Key Learnings from the Project

  • Design is an iterative process, and it can be challenging to resist the urge to perfect every detail initially. Instead, we need to embrace rapid iterations and agile methodologies, allowing user feedback to guide our refinements.

Copyright 2024 by Nishi Dalvi

Copyright 2024 by Nishi Dalvi